Many new businesses have to perform cold outreach and even for established companies, cold email is still an important marketing activity. The number one mistake people make is reaching out to the wrong prospects. In this episode, I discuss how to know you're reaching the right prospects or decision-makers and how to find them.
Many new businesses have to perform cold outreach and even for established companies, cold email is still an important marketing activity. The number one mistake people make is reaching out to the wrong prospects. In this episode, I discuss how to know you're reaching the right prospects or decision-makers and how to find them.